One would expect a thoughtful discussion from a person associated with an agency called Thoughtform and with Steve Frank, a Principle with the firm and Director of Business Development, that’s exactly what ensued. Steve approaches every opportunity with a contemplative and curious comportment. This has helped build Thoughtform into one of the leading design consultancies here or anywhere as they help simplify the complex for a diverse range of clients.
Our conversation covers a wide arc of subjects: what entails beauty in the design process and the integral role it plays, how he defines and moves forward from both failures and successes, what industry he would disrupt, the ebb and flow in the importance of titles for individuals and if there is anyway to rid the world of both timesheets and powerpoint.
A graduate of Lehigh University with a background steeped in Wall Street, the entrepreneurial sector, technology and sales, he has always brought an up-beat and fun approach to the work with everyone he intersects. Check out the great work Thoughtform does at http://thoughtformdesign.com/